Fashion designer?

Fashion designer?
It's not about certification or education. There is no formal education to become a fashion designer. You will need to have a combination of drawing, sewing, and design skills. But that doesn't mean it is an easy work. 

Successful fashion designers
 have a wide array of skills. You need excellent sewing tuition if you haven't already learned this skill well. You must Understand how fabrics move. You can learn from existing designers. You'll also need excellent communication skills and that well helps you a lot. 

https://www.surveymonkey.com/r/B9YL78S

Please fill the survey, it's important for us to have your answers. In this survey. we want to know what do other females think about women's fashion in Kuwait. Also we would know if the style and appearance are important for the females or they just want a comfortable clothes and forget about the appearance. 

kuwait fashion

The word fashion 

The word fashion brings to mind a flash of colour with a dash of glamour.

fashion is a style of living. 

Fashion plays an important role in an indivi­dual’s life because it is considered as a means of self-expression.There are many types of fashion.  There are aristocratic fashions, film-style fashions, peasant class fashions and a maverick fashion. 

Why it's important to understand the fashion ?

fashion can make you look and feel more professional. For example, If you are wearing something that makes you look more professional to a job interview they are more likely to take you seriously and consider you for the job.

Kuwait fashion 

There is no compulsory Islamic dress code in Kuwait, and generally Kuwaiti women are seen wearing whatever they want. In very modern and fashion way. Kuwaiti women’s likes to buy and wear luxury clothes and accessories, they don’t care about the price. If they like the product they will buy it automatically without thinking.  Now a days. 

Deciding on the Brand name for your fashion label

In today's marketplace with thousands of products and services being rapidly commoditised, a brand name helps to stand out and establish a clear identity in the market. The brand name in itself signifies the existence of a powerful "narrative" link to the brand.

"You must carefully define your attitude, your particular sense of style and fashion, and what sets you apart from the other labels" says Jay Jurisich, Creative Director, Igor, a branding consultancy firm based in San Francisco.

Fashion labels mostly use the designer's name as the brand name. This helps in creating an association with the quality and uniqueness of the apparels. The value added on the name is to create a hook in order to connect the consumers with the unique identity of the designer in terms of quality and exclusivity. This would help to increase the longevity of the relationship like Giorgio Armani, GUCCI, Prada, etc.

What you may need to know before selecting a brand name

Define your audience archetype

The brand name may be created keeping the consumers in mind. A well researched name helps to associate with a large number of consumers. With a clearly defined name, it is easy to formulate ways on how to market your brand. Age, location, gender, income level, education level, family status, occupation and background are important points of consideration for creating a brand name. Below image suggests on the customer archetypes.

Establish behavioural and emotional connect

Human actions are guided by emotions. Therefore, it is always better to create a name that arouses consumer's perception so that the target consumers could be able to associate their personal feelings with the brand name.

It is very hard to neglect the emotional effect. A strong name acts as the prompting mechanism to encourage a sceptical generation and a perceptive nation to give any product a try.

Leveraging Family Name, Own name or Regional name

One could use a family name or surname which represents a tradition that follows the brand. In case of a new brand, using the name of the designer or one's own name is also a good idea, provided there is a strong differentiating factor in terms of design, fabric quality and uniqueness, e.g. Versace, Calvin Klein, Masaba Gupta, Ritu Kumar, to name a few.

 

 

source: http://www.fibre2fashion.com/industry-article/55/5465/deciding-on-the-brand-name-for-your-fashion-label1.asp